Pricing Solutions for Health & Beauty

Boost revenue and sales, fight promo pressure and save margins, and set optimal prices across various price zones with Competera’s intelligent and secure technology.

Market Test

Reach all of your goals

Maximize revenue and gain control over the creation of pricing and promo strategies for different price zones

Switch from reactive to proactive pricing
Optimize prices to attract customers
Grow your sales and profit

Optimize regular and promo prices for every product in your portfolio

With Competera, health and beauty retailers can test-drive various pricing and promo scenarios based on analyzing massive amounts of data, know the discount depth for every item, and set the right prices to maximize the financial performance of the whole assortment.

Retail Fit

Competera is an industry-agnostic solution suitable for omnichannel, mono- or multi brand retailers with a certain business maturity.

Cost-plus

Margin-centric

Ad hoc repricing

Human-driven decision

Market-driven

Competitor-centric pricing triggered by market changes

Regular repricing

Constant manual check

Data dependence

Rule-based

Based on rules and business constraints

Automated real-time repricing

Human-supervised

Market-share focused

Elasticity-based

Mix of rules & demand-based pricing

Goal-oriented repricing

Manager as a strategist

Portfolio coverage

Personalized

Shopper-centric pricing

Individual offers based on LTV

Balance between customer demand and business goal

Cost-plus

Margin-centric

Ad hoc repricing

Human-driven decision

Market-driven

Competitor-centric pricing triggered by market changes

Regular repricing

Constant manual check

Data dependence

Rule-based

Based on rules and business constraints

Automated real-time repricing

Human-supervised

Market-share focused

Elasticity-based

Mix of rules & demand-based pricing

Goal-oriented repricing

Manager as a strategist

Portfolio coverage

Personalized

Shopper-centric pricing

Individual offers based on LTV

Balance between customer demand and business goal

Competera Pricing Platform

A unified workplace with an easy-to-use interface

Competitive Data

High-quality, timely product matches and data scraping covering any region, currency, or language in a single dashboard. Details

Pricing automation

Coherent, fast and flexible pricing with defined workflows and a transparent cause & effect analysis of every price change. Details

Price optimization

Elasticity-based price setting driven by demand patterns, products cross-impact and more than 20 pricing and non-pricing factors. Details

Build-in data protection

Google Cloud Platform provides our secure infrastructure. Also, we protect clients' data by using ISO 27001 standard, OWASP Security by Design approach, and our own framework.

It includes the ongoing security management process, quarterly employee training, personal security of employees, quarterly penetration tests by 3rd parties, development and administration guidelines, and annual 3rd party security audit.