Portfolio-level optimal pricing for Home improvement & DIY retailers
Combine data-driven pricing for KVI products and
demand-based approach for Long tail to maximize profits
with Competera platform


Reach your goals with Competera
Portfolio-based pricing powered by Competera helps DIY retailers to reach business goals and grow metrics sustainably.
Define the role of each product in the portfolio and use the optimal repricing approach
Have a full market visibility and monitor only your true competitors
Resolve the Long tail stockpiling issue without compromising on margins
Keep your prices competitive by following only your true competitors
Make sure your margin is not diluted by following unnecessary competitors. Competera’s algorithm reveals the true impact every player has on sales by analyzing retailer`s and competitive historical data.
Save time and reduce efforts by automating pricing process
Automation makes repricing at least 50% faster while reducing the risk of human mistakes. As any changes in data occur, repricing of a product group or separate SKU can be done either in real-time or it can be processed in batches.
Find optimal price optimization strategies with What-If simulation tool
With Competera, automotive retailers can test various pricing and promo scenarios based on data-driven analysis.
Set the constraints and parameters of the repricing campaign you would like to test and get the estimated impact it will have on key business metrics.
Competera case studies: proven by numbers
Read how Competera helps different types of retailers
Enterprise-grade software
Once you choose Competera, we will provide you with a personal solution and pricing experts from the Competera team. They will guide you step-by-step through your journey to optimal pricing.
Data audit
Full integration
Pilot project
scaling
Feedback audit
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