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Article
Sheetal Chavan: Building Pricing Functions
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Health and Beauty
Luxury Beauty Leader
Enhanced competitive price monitoring
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Consumer goods
Unilever
Ready to consume market data for better assortment analysis
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Sporting Goods
Wiggle
Wiggle reduced pricing effort by 50% and got a 360 view of the market across five pricing zones
article
How to Calculate ARR: Formula & Key Insights
Learn how to calculate Annual Recurring Revenue (ARR) to track your business growth and financial health effectively.
article
Master Data Management: A CTO’s Guide to AI & Governance
Learn how data management, AI, and the Data Mesh approach solve enterprise challenges—insights from CTO Eugene Naydenov on improving data quality and governance.
article
Maciej Kraus & Alex Galkin Decode Pricing
Maciej Kraus and Alex Galkin decode pricing strategies for practitioners in this insightful #Pricing_Heroes episode.
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Article
Pricing Ethics in Marketing: Balancing Profit & Fairness
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Article
Pricing KPIs for Retail: Metrics to Improve Profitability
article
Lyreco Boosts Price Monitoring in 24 Countries
Lyreco implements Competera’s competitive data to enhance precision price monitoring across 24 countries.
article
DTC Marketing Strategies: How to Build a Successful Brand
Explore direct-to-consumer marketing tactics to boost brand loyalty and sales.
article
Melina Palmer on Behavioral Economics & Pricing
Melina Palmer reveals the truth about pricing and behavioral economics in this insightful #Pricing_Heroes episode.
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Apparel & footwear
Intertop
Markdown optimization: saving profit margin
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Article
Ayon Bhattacharyya on Value-Based Pricing Power
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Knowledge base
Anti-Crisis Pricing or How To Survive In The Post-COVID World
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Knowledge base
Dynamic Pricing: Your Comprehensive A-Z Guide
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Consumer electronics
Consumer electronics
Array
article
Flaconi Expands Competitive Data Globally with Competera
Flaconi expands its competitive data capabilities to all regions, leveraging Competera’s AI-powered pricing platform.
article
Competera: Best Retail Insights at 2024 VIP Awards
Competera wins Best Retail Insights Solution for the second consecutive year at the prestigious 2024 VIP Awards in London.
article
2024 Retail and Pricing Trends: Insights into Adapting to Economic Challenges
2024 sets the stage for an exciting evolution in retail pricing, where innovation meets economic pragmatism, driving businesses to harness AI and machine learning for strategic agility