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Article
Rebate Programs & Discounts: How to Boost Customer Loyalty
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Consumer goods
Sephora
Enhanced competitive price monitoring
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Consumer goods
Unilever
Ready to consume market data for better assortment analysis
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Knowledge base
A Champion’s Guide to Competitive Pricing
article
Competera delivers AI-powered price optimization through Google Cloud Marketplace
Competera's AI pricing platform now on Google Cloud Marketplace, offers rapid, real-time price optimization, boosting profits by 6% and enhancing customer loyalty
article
#Pricing_Heroes: The Evolution of Pricing — Going Beyond Pricing to Drive Innovation with Karan Sood
Karan Sood shares his journey as a pricing professional working across industries and facing some of the toughest challenges in the field, including a global financial crisis and digital transformation in print advertising.
article
Jee Vang Joins Competera's Advisory Council, Contributing Causality Expertise to Solve Complex Retail Pricing Challenges
Jee Vang, distinguished causality expert and Founder of both Rocket Vector and Autonosis, joins Competera's Advisory Council, helping the company solve today’s most complex pricing challenges by delivering practical solutions informed by a deep theoretical knowledge.
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Article
Discount Pricing Strategy: Definition, Examples & Pros/Cons
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Article
Retail Pricing Ladders: How to Maximize Revenue Efficiently
article
New Coresight Research Report Delivers Insights into AI Pricing for Retailers
Coresight Research publishes report about the future of AI pricing in retail, based on insights from 150 top US retailers — findings indicate retailers could recoup millions in profits by using AI pricing technologies
article
Price Anchoring In 2025: A Comprehensive Guide To What Is Price Anchoring
Discover how price anchoring influences customer perception and improves sales.
article
#Pricing_Heroes: Monetizing and Pricing Sustainability with Stephan Liozu
Stephan Liozu shares how businesses can monetize and price for sustainability
article
Tech Mahindra and Competera to Deliver AI-Powered Price Optimization Solutions for Retailers Globally
Tech Mahindra and Competera partner to deliver AI-power price optimization solutions to retailers globally
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Article
Competera Secures $3M Seed to Enhance AI Pricing and Scale Services Supporting Multinational Retailers
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White Paper
Practical Guide: Price Optimization in Retail
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White Paper
Bottlenecks of Competitive Data Scraping and Delivery: How Retailers Are Losing Their Revenue
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White Paper
Pricing scenarios to outperform competitors and negotiate suppliers
article
#Pricing_Heroes: Discover Your Perfect Pricing Model with Danilo Zatta, Global Pricing Leader and Best Selling Author
In this episode, we chat with Danilo Zatta, one of the world's leading pricing minds, about selecting and implementing the right approach to pricing that fits your business goals. Zatta discusses the importance of psychological pricing, offers a sneak-peak into the topic of his best-selling book, The Pricing Model Revolution, and shares several unorthodox pricing case studies that led to profitable growth.
article
Trade Promotion Optimization: Improve ROI & Sales Impact
Learn how trade promotion optimization improves marketing ROI and sales.
article
Price Waterfall Analysis: Identify Hidden Revenue Leaks
Discover how price waterfall analysis helps businesses track hidden revenue leaks.
