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Article
Intertop Enhances Its Pricing Capabilities with Competera’s Competitive Data Solution
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Consumer goods
Sephora
Enhanced competitive price monitoring
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Consumer goods
Unilever
Ready to consume market data for better assortment analysis
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use case
Pricing Platfrom Tutorials
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Competera Recognized as a Representative Vendor in the 2024 Gartner® Market Guide for Retail Unified Price, Promotion, and Markdown Optimization Applications – Short Life Cycle Report
Competera recognized as a 'Representative Vendor' in 2024 Gartner Market Guide for Retail Unified Price, Promotion, and Markdown Optimization. Discover AI-driven pricing solutions
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Competera Partners with Findel to Transform Educational Retail Pricing in the UK
UK educational retailer Findel partners with Competera to enhance pricing strategies and market insights. Discover how this collaboration will empower Findel to lead with competitive pricing and innovative AI-driven solutions, shaping its future in educational retail
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#Pricing_Heroes: Grow a Spine for Pricing: Measuring the Maturity of Your Pricing Practice with Tim J. Smith
Explore expert insights on advanced pricing strategies with Dr. Tim J. Smith on our latest Pricing Heroes podcast. Learn about the innovative "Pricing Spine-o-meter" and how strategic pricing impacts economic justice.
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Article
Optimizing Profitability: Pricing Strategies for Each Stage of the Product Life Cycle
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Article
What Is Skimming Price? Exploring the Pros and Cons of Skimming Strategy in Marketing
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Rebate Programs vs Discount Offers: Crafting a Winning Strategy for Your Business
Untangle the complexities of rebates versus discounts and chart a course toward profitability, as businesses learn to navigate the nuances of pricing incentives in a dynamic marketplace.
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Competera delivers AI-powered price optimization through Google Cloud Marketplace
Competera's AI pricing platform now on Google Cloud Marketplace, offers rapid, real-time price optimization, boosting profits by 6% and enhancing customer loyalty
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#Pricing_Heroes: The Evolution of Pricing — Going Beyond Pricing to Drive Innovation with Karan Sood
Karan Sood shares his journey as a pricing professional working across industries and facing some of the toughest challenges in the field, including a global financial crisis and digital transformation in print advertising.
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Competera Price Index Tutorials
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Article
Jee Vang Joins Competera's Advisory Council, Contributing Causality Expertise to Solve Complex Retail Pricing Challenges
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Knowledge base
Anti-Crisis Pricing or How To Survive In The Post-COVID World
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Knowledge base
Dynamic Pricing: Your Comprehensive A-Z Guide
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use case
Competera Repricing Platform for pricing automation of any complexity
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The Meaning of Discount in Business: How to Use Discount Solutions Without Decreasing Value
Discover how to apply discount pricing strategies to attract customers without undercutting your value. Learn how to calculate discounts, explore different types, and understand the benefits and drawbacks of offering the lowest discounts.
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Maximizing Revenue with Retail Pricing Ladders: A Strategic Guide
Discover how to effectively implement pricing ladders in your retail strategy to cater to various customer segments, increase revenue, and gain a competitive edge. This guide offers five key insights into developing a successful, good-better-best pricing strategy, leveraging psychological pricing techniques, and utilizing pricing software for optimal results.
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New Coresight Research Report Delivers Insights into AI Pricing for Retailers
Coresight Research publishes report about the future of AI pricing in retail, based on insights from 150 top US retailers — findings indicate retailers could recoup millions in profits by using AI pricing technologies
