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Article
Competera Partners with Findel to Transform Educational Retail Pricing in the UK
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Home decor
Balsam Brands
More optimal discounts lead to gross margin gains and well-handled sellout
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Sporting Goods
Wiggle
Wiggle reduced pricing effort by 50% and got a 360 view of the market across five pricing zones
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use case
Pricing Platfrom Tutorials
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#Pricing_Heroes: Grow a Spine for Pricing: Measuring the Maturity of Your Pricing Practice with Tim J. Smith
Explore expert insights on advanced pricing strategies with Dr. Tim J. Smith on our latest Pricing Heroes podcast. Learn about the innovative "Pricing Spine-o-meter" and how strategic pricing impacts economic justice.
article
Optimizing Profitability: Pricing Strategies for Each Stage of the Product Life Cycle
From introduction to decline, learn how to implement effective pricing strategies tailored to each stage of the product life cycle, ensuring market relevance and profitability
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Price Skimming Strategy: A Deep Dive Into Market Dynamics And Profit Maximization
Unlock the potential of price skimming strategy in marketing, understanding its role in setting premium prices, targeting niche markets, and establishing brand value for long-term success
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Article
Rebate Programs vs Discount Offers: Crafting a Winning Strategy for Your Business
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Article
Competera delivers AI-powered price optimization through Google Cloud Marketplace
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#Pricing_Heroes: The Evolution of Pricing — Going Beyond Pricing to Drive Innovation with Karan Sood
Karan Sood shares his journey as a pricing professional working across industries and facing some of the toughest challenges in the field, including a global financial crisis and digital transformation in print advertising.
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Jee Vang Joins Competera's Advisory Council, Contributing Causality Expertise to Solve Complex Retail Pricing Challenges
Jee Vang, distinguished causality expert and Founder of both Rocket Vector and Autonosis, joins Competera's Advisory Council, helping the company solve today’s most complex pricing challenges by delivering practical solutions informed by a deep theoretical knowledge.
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Discount Pricing Strategy: Definition, Examples, Pros & Cons
Master the art of discount pricing without compromising your brand's value. Explore effective discount strategies that boost sales and customer loyalty, while maintaining your pricing integrity. This guide dives into what discount pricing is, how to calculate discounts intelligently, and the best practices for using discounts to drive growth without devaluing your product. Perfect for e-commerce and retail businesses aiming for sustainable growth
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use case
Competera Price Index Tutorials
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Article
Maximizing Revenue with Retail Pricing Ladders: A Strategic Guide
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Knowledge base
Dynamic Pricing: Your Comprehensive A-Z Guide
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Knowledge base
A Champion’s Guide to Competitive Pricing
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use case
Competera Repricing Platform for pricing automation of any complexity
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New Coresight Research Report Delivers Insights into AI Pricing for Retailers
Coresight Research publishes report about the future of AI pricing in retail, based on insights from 150 top US retailers — findings indicate retailers could recoup millions in profits by using AI pricing technologies
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Price anchoring | Pros & Cons Anchoring Price Strategy
What do you need to know about price anchoring? Price anchoring is great for creating win-win pricing strategies, that rely on shoppers' tendencies to use the information they initially see to make purchasing assumptions
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#Pricing_Heroes: Monetizing and Pricing Sustainability with Stephan Liozu
Stephan Liozu shares how businesses can monetize and price for sustainability
