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Article
Maximizing Revenue with Retail Pricing Ladders: A Strategic Guide
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Home decor
Balsam Brands
More optimal discounts lead to gross margin gains and well-handled sellout
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Sporting Goods
Wiggle
Wiggle reduced pricing effort by 50% and got a 360 view of the market across five pricing zones
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use case
Pricing Platfrom Tutorials
article
New Coresight Research Report Delivers Insights into AI Pricing for Retailers
Coresight Research publishes report about the future of AI pricing in retail, based on insights from 150 top US retailers — findings indicate retailers could recoup millions in profits by using AI pricing technologies
article
Price anchoring | Pros & Cons Anchoring Price Strategy
What do you need to know about price anchoring? Price anchoring is great for creating win-win pricing strategies, that rely on shoppers' tendencies to use the information they initially see to make purchasing assumptions
article
#Pricing_Heroes: Monetizing and Pricing Sustainability with Stephan Liozu
Stephan Liozu shares how businesses can monetize and price for sustainability
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Article
Tech Mahindra and Competera to Deliver AI-Powered Price Optimization Solutions for Retailers Globally
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Article
Competera Secures $3M Seed to Enhance AI Pricing and Scale Services Supporting Multinational Retailers
article
#Pricing_Heroes: Discover Your Perfect Pricing Model with Danilo Zatta, Global Pricing Leader and Best Selling Author
In this episode, we chat with Danilo Zatta, one of the world's leading pricing minds, about selecting and implementing the right approach to pricing that fits your business goals. Zatta discusses the importance of psychological pricing, offers a sneak-peak into the topic of his best-selling book, The Pricing Model Revolution, and shares several unorthodox pricing case studies that led to profitable growth.
article
Price Waterfall | Create Price Waterfall Analysis
Equip yourself with one of the most effective methods to identify money leakages at every price level. Know how retail teams use it to master their market.
article
Price Elasticity of Demand: Ace Up Your Sleeve in 2024
Everything you need to know about price elasticity from definition to practical cases and strategy implementation process. Find out real-life examples of how advanced software solutions help to master price elasticity in retail
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use case
Competera Price Index Tutorials
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Article
Alex Vayner Joins Competera's Advisory Council, Bringing Expertise in Enterprise Transformation with Data and AI
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Knowledge base
Dynamic Pricing: Your Comprehensive A-Z Guide
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Knowledge base
A Champion’s Guide to Competitive Pricing
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use case
Competera Repricing Platform for pricing automation of any complexity
article
MAUDAU Enhances E-Commerce Strategy with Competera Pricing Automation Platform
MAUDAU selects Competera's AI-powered pricing platform to elevate its price management strategy. Explore how the digital retailer plans to redefine its position in the Ukrainian e-commerce market with intelligent pricing automation.
article
Unlocking the Future of Markdown and Promo Optimization with Competera's CEO, Alex Galkin
Revolutionize your retail pricing strategies with CEO Alex Galkin's insights. Discover Competera's cutting-edge approach to Markdown and Promo Optimization, ensuring adaptability to the evolving retail landscape and safeguarding profits.
article
#Pricing_Heroes: Navigating Retail Transformation with Oliver Banks, Global Retail Influencer and Author
In this episode, we chat with Oliver Banks, global retail influencer and author, about the intricacies of change management and pricing strategies crucial for retail success in an ever-evolving market landscape. Banks shares his insights on overcoming human resistance to change, adapting to competitive pricing pressures, and the complexity of using pricing as a "controllable lever" in retail.
