Resources

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You are not in the markdown business — Interview with Bob Phibbs

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Price Sensitivity: Painless Way to Win Your Customers

Avoid the typical retail mistakes. Discover how to sustain price sensitivity, increase customer lifetime value and maximize your revenue.

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Competera Recieves Happiest Users Award from Crozdesk

Thanks to all of our customers!

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Pricing Performance or How to Measure Your Business

Does your pricing profitable for the business? Check our latest guide to know how to measure company's pricing performance. We describe tools, approaches, and some tips allowing to do it most effectively. Also, this guide would be helpful for those who are interested in the nature of prices.

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How to Increase Profit Margin

Wondering how to increase margin and keep customers loyal at the same time? The short answer: pricing is the key. Find how it works and what are the real-life tools of maximizing margins by reading the guide.

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How to Set Efficient Online Price [Video]

Want to know how to form a new shelf, attract customers, and prevent demand losses? We've made a video for you.

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How to Reflect Cost-Push Issues [Video]

Get know how to increase your prices to reflect margin decrease on selected products as well as to protect the revenue of the entire category

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COVID-19 Shopping Behavior [Infographic]

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Steve Dennis| Q&A with Competera

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Safety Stock and Sustainable Forecasting

Safety stock is crucial when it comes to long-term forecasting in retail. Want to satisfy your customers while hitting the stock on the long run? Read the article and find how to do it.

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Demand-Based Pricing Implementation Guide

Demand-based pricing is a reliable way to make your price positioning more efficient and straightforward. This guide will shed light on the main requirements and preparatory steps before arming with AI-driven solutions.

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Competera at UK's Retail Systems Awards 2020

Competera celebrates being shortlisted in two categories at the UK's Retail Systems Awards 2020.

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Paco Underhill on Competera

This interview is part of Competera’s new series featuring interviews with the most renowned retail experts worldwide to understand the ins and outs of the industry and look into the ways to help retail thrive in the new reality.

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Open letter from Competera's CEO

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Market-based Pricing: Surviving the Crisis

Want to deal with crisis and make risks work for you? Market-based pricing by Competera will help to gain an advantage, increase market share, and reinforce customer base.

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Competition-based pricing strategy for retail business

Boost the revenues of your retail business using the competitive pricing strategy with the AI-based software that provides the most effective price decisions.

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What Should Retailers Do During COVID-19?

Did you diversify your distribution channels? Is your chain supported by local delivery delivery aggregators? Find what to do next to sustain business during Covid-19 outbreak.

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Price Perception: Give Customers What They Want

Price perception and price positioning are crucial factors impacting consumer behavior. Learn everything you need to know about price perception and capitalizing on it.

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Competera at Shoptalk 2020 in Las Vegas

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Competera Recognized as №1 Retail Software by Crozdesk

Retail Software Buyer Guide 2020 by Crozdesk has recognized Competera’s AI-powered pricing software for enterprise brick&click retailers the best retail software in the market.