Resources

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Mastering Price Perception and Positioning: Strategies to Align Pricing with Consumer Expectations

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Competera at Shoptalk 2020 in Las Vegas

Competera’s CMO, Anna Belous, is going to present Competera at Shoptalk 2020 in Las Vegas.

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Competera Recognized as №1 Retail Software by Crozdesk

Retail Software Buyer Guide 2020 by Crozdesk has recognized Competera’s AI-powered pricing software for enterprise brick&click retailers the best retail software in the market.

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Competera Named Best Value Software by SoftwareSuggest

Competera Pricing Platform has been recognized as a winner of SoftwareSuggest Recognition Awards 2020

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Pricing Simulations to Achieve Your Business Goals

Pricing simulations are one of the most creative and effective solutions enabled by of AI and big data. Learn how to benefit from price simulations.

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Join Free Certificate Course About Pricing

Pricing course designed for marketing, category, brand, and pricing managers. By Competera Academy

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Competera Included in the Now Tech Report: Retail Planning by Forrester Research

Competera is recognized as a vendor in the pricing and promotion market by the acknowledged research firm

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Competera Wins High Performer Winter 2020 by G2 Crowd

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How to Improve your LTV [Use Case]

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Brand Perception in Retail

Learn how retailers can benefit from sustainable brand perception management and what has software to do with it.

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How to Find the Best Price using Price Testing

Get the practical guide with tips for implementing various price testing models. Discover risks, typical mistakes and approaches to finding the optimal value offering for your clients.

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Price Index Calculation: Formula & Practical Applications

Learn how to calculate price index and measure price changes across different product categories.

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Wired Smarter 2019: Insights on Retail's Future

Discover the future of retail and how to prepare for it with key insights from Wired Smarter 2019.

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What is a Pricing Engine? How It Automates Pricing Decisions

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Competera is an Official Google Cloud Partner

Competera has become an official Google Cloud partner. Now, retailers can benefit from even greater security, speed of integration, and resource management capabilities.

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Hiring Head of Innovation in Retail

Learn how an experienced head of innovation operating advanced pricing tool can drive the business through multiple challenges faced by the industry today.

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Pricing Audits: Simple Tips to Boost Retail Business

Auditing is an important part of keeping the business financially healthy. Find everything on the benefits of price audits, the risks of going without it, and practical tips on implementing audits.

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Pricing Strategies in retail for 2018

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16 facts about your buyer needs

Check out the most compelling statistics on consumer trends to make sure your business is ready to satisfy customer needs offering a comprehensive and personalized shopping experience.

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List of Startups Impacting Prices in Retail [Infographics]

Explore the leading startups offering innovative solutions for retailers in pricing, supply chain management, mix or assortment management, and marketing.