Aaron Thomasson

In this retail pricing podcast, Seth Nieman—former VP at Rite Aid, Wakefern, and Lidl US — shares how he led pricing transformation, from private label strategy to post-bankruptcy recovery. A must-listen for pricing professionals.

Discover how flaconi’s VP of Commercial, Corina Manea, led a pricing transformation across Europe’s leading beauty e-retailer. Learn how AI, experimentation, and cross-functional strategy power sustainable pricing in competitive markets.

Pricing expert Per Sjöfors shares how to build resilient pricing strategies amid tariff uncertainty, avoid trust-eroding surcharges, and use behavioral economics to understand what your customers will truly pay.

Union Coop partners with Competera to adopt AI-powered pricing technology, shifting to a customer-centric strategy that boosts value, agility, and leadership in Dubai’s competitive retail market.

Discover how Josh Pollack merges pricing, merchandising, and AI-driven tactics to boost profitability and brand loyalty in volatile retail markets.

By integrating with SAP solutions, Competera empowers retailers to make data-driven pricing decisions with 95% accuracy, optimize pricing at scale, and accelerate time to value with AI-powered pricing solutions.

Discover how Competera’s AI pricing technology earned it a spot on Forbes Ukraine’s Top 25 Startups for 2025 by boosting margins, loyalty, and innovation.

Below is a summary of our discussion with nine top pricing experts on the biggest trends shaping pricing in 2025. You can listen to the full interview using the embedded media player below or in your favorite podcast app (e.g., Apple Podcasts, Spotify, Amazon Music).

New Capabilities Help Retailers Increase Revenue, Streamline Operations, and Build Customer Trust through Hyper-Localized Pricing

THG partners with Competera to enhance pricing strategies for beauty brands like Lookfantastic and Cult Beauty using AI-powered solutions. Explore how this collaboration drives competitive pricing and customer value

Discover how data-driven pricing drives retail success with insights from Dr. Markus Husemann-Kopetzky, ex-Amazon pricing leader. Learn why Data Kings outperform competitors and the future of retail pricing.

The Range expands Competera partnership for competitive pricing, monitoring 4,800+ products across 25 competitors following successful Wilko integration

UK retail giant Wilko partners with Competera for enhanced pricing capabilities, set to analyze 32,000+ products across 14 competitors for data-driven decisions.

Learn how Domashniy Market, serving 670,000+ monthly customers, partners with Competera to revolutionize pricing across 160 stores. Discover how AI-powered pricing optimization supports their expansion to 400+ locations.

Discover how Ukrainian grocery chain Torba transforms pricing with Competera's AI platform, reducing operational costs by 80% while enhancing customer experience across 50 stores. Learn how AI-powered pricing optimization drives revenue growth

Dive into Zalando's pricing strategies with Commercial Lead Sheetal Chavan. Learn how she built successful pricing functions and insights for aspiring pricing professionals.

Explore insights from pricing experts Maciej Kraus and Alex Galkin on building strong pricing strategies, overcoming common challenges, and leveraging technology in retail pricing management. Learn how to create an effective pricing organization and navigate dynamic pricing issues.

Discover how Lyreco enhances pricing precision across 24 countries with Competera's competitive data solution. Learn about their strategic partnership for optimized pricing operations and improved customer value.

Discover how behavioral economics shapes pricing strategies with expert Melina Palmer. Learn practical tips, case studies, and insights from "The Truth About Pricing" in this in-depth interview.

Explore expert B2B pricing strategies with Ayan Bhattacharyya on Pricing Heroes. Learn how to enhance pricing power and drive growth in SaaS and tech industries.

Flaconi enhances pricing strategy with Competera's competitive data solution

Competera wins Best Retail Insights Solution at the 2024 VIP Awards for the second year in a row. Discover their AI-driven pricing solution that boosts retailer profits and customer loyalty.

Alex Galkin, CEO of Competera, shares insights on the future of retail pricing. Learn how AI is transforming pricing strategies and what it means for retailers in this Pricing Heroes podcast episode.

Intertop enhances its pricing capabilities with Competera’s Competitive Data solution, gaining real-time market insights to boost online sales and streamline price monitoring

Competera recognized as a 'Representative Vendor' in 2024 Gartner Market Guide for Retail Unified Price, Promotion, and Markdown Optimization. Discover AI-driven pricing solutions

UK educational retailer Findel partners with Competera to enhance pricing strategies and market insights. Discover how this collaboration will empower Findel to lead with competitive pricing and innovative AI-driven solutions, shaping its future in educational retail

Explore expert insights on advanced pricing strategies with Dr. Tim J. Smith on our latest Pricing Heroes podcast. Learn about the innovative "Pricing Spine-o-meter" and how strategic pricing impacts economic justice.

Competera’s service gives customers the ability to deploy AI-powered price optimization on Google Cloud

Karan Sood shares his journey as a pricing professional working across industries and facing some of the toughest challenges in the field, including a global financial crisis and digital transformation in print advertising.

Jee Vang, distinguished causality expert and Founder of both Rocket Vector and Autonosis, joins Competera's Advisory Council, helping the company solve today’s most complex pricing challenges by delivering practical solutions informed by a deep theoretical knowledge.

Findings indicate retailers could recoup millions in profits by using AI pricing technologies

Stephan Liozu shares how businesses can monetize and price for sustainability

Real-time pricing platform to generate optimal price recommendations that uplift gross margin and revenue by an average of 6% and 8% respectively

Competera raises $3 million seed round to scale services supporting multinational retailers, including expansion into the US retail sector

In this episode, we chat with Danilo Zatta, one of the world's leading pricing minds, about selecting and implementing the right approach to pricing that fits your business goals. Zatta discusses the importance of psychological pricing, offers a sneak-peak into the topic of his best-selling book, The Pricing Model Revolution, and shares several unorthodox pricing case studies that led to profitable growth.

Alex's extensive experience working in AI and leading companies through the transformation into insight-driven enterprises brings a wealth of expertise that will benefit Competera and its customers.

MAUDAU selects Competera's AI-powered pricing platform to elevate its price management strategy. Explore how the digital retailer plans to redefine its position in the Ukrainian e-commerce market with intelligent pricing automation.