Alexander Galkin

Explore Competera's cutting-edge Markdown and Promo Optimization for adaptability in retail. Dive into dynamic pricing, deep learning algorithms, and real-world applications to gain a competitive edge.

Price point is so much more than just a concept used for product market positioning. Finding the right price point is absolutely essential for businesses that want to gain a foothold and grow.

Explore the evolution of retail pricing solutions, from traditional rule-based approaches to advanced AI/ML-powered strategies.

Learn how automated pricing rules can save hours of work, mitigate the risk of errors, and, eventually, boost your business performance

Bundling is a popular and effective pricing technique that helps to market products and fuel revenue. The article covers the main approaches to bundle pricing.

This article discovers how to make product catalog management more effective using the cutting-edge tools. 

What is the role of digits on price tags? Are they only about informing or rather persuading customers to make a purchase? Let's figure out how to round and customize prices in a smart way by applying advanced technologies.

Price optimization flow depends on the retailer's business maturity and its' position on the pricing journey. That's why the choice of the right price optimization retail model is crucial. In this article, we explore the most advanced price optimization techniques for retail enterprises.

Why did the recent overstock crisis happen in the US and how retailers should approach it?

Every year National Retail Federation gathers thousands of retail savvies and enthusiasts. This year, the Competera team visited the industry-acknowledged conference for exclusive insights and inspiration.

The cooperation will contribute to a more efficient representation of Competera in Turkey and Mediterranean region and expand the scope of services offered by Bynecon Consulting.

As retail is experiencing an extremely challenging time of uncertainty and unprecedented complexity, it is my honor to say 'Thank you' to all the retail heroes.

We are proud to announce that Competera has been recognized as a High Performer by the world’s largest tech marketplace G2 Crowd for the second year in a row.

Do you know who your real competitors are? Do you use the price index formula? Maybe the first companies that come to mind are in the same industry as you, with a similar business model. On paper, this sounds like a good way to determine competitors. But they may not necessarily be your true market rivals, and if you are creating your pricing strategy based on non-competitors, your strategy will fall short.

Selecting, implementing, and managing innovations requires significant expertise in retail and technology trends. An experienced head of innovation operating advanced pricing tool can drive the business through multiple challenges faced by the industry today.

Auditing is an important part of keeping the business financially healthy. Find everything on the benefits of price audits, the risks of going without it, and practical tips on implementing audits.

Pricing strategies will encounter a demanding future – the retailers will consistently need new tactics and models. The companies which fail to adjust and continuously improve their pricing models (just as value creation and propositions) will topple down.

A gap exists between what retailers think their customers want and expect versus what customers are actually looking for and doing when shopping. That is why we gathered some of the most compelling statistics on consumer trends to shed light on your customers when they purchase products and interact with brands.

The final price is affected by dozens of factors that can be grouped into four main domains: pricing, supply chain management, mix or assortment management, and marketing. Find what do tech startups offer in each of these domains.  

Each pricing software vendor offers a different workflow and technology blend. In this article, we outlined 9 facts about Competera pricing platform to show what makes our approach special. 

The retail technology pioneers made a great job to make optimal pricing possible. Find how the retail tech solutions evolved in the last decades and make sure your business moves in the right direction.  

Increasing sales and revenue is a fundamental process underlying strategic business growth, but doing so is easier said than done. Learn how retailers can increase both their sales and revenue with no risks for the overall financial health and sustainability. 

Find out the most valuable insights from Future Stores UK 2019 to help the retail business grow. 

Check the latest insights of grocery industry taken from Competera business breakfast in Kyiv. 

Hiring a price analyst is a good way to boost competitive intelligence. But without advanced pricing software, the potential of a pricing analyst remains limited. 

On April 25th Competera turns five years old. Although this is not an anniversary, that age is pretty solid for the startup world. Therefore, to honor our birthday, we decided to give the stage to the person who is able to sum up our journey and shed some light on what awaits Competera in the future. Without further ado, Alexander Galkin, our CEO.

Retailers willing to outsell their competitors and boost their revenue, use a competitive pricing strategy based on analysis of the historical and competitive data. Building such a strategy requires the knowledge of the market, or data about competitors, clear business goals and time.

To guide retailers through rapidly changing market landscapes, we present the main pricing trends to consider in 2020. Besides the very price, they also refer to competitors policies, consumer preferences, and technology shifts.

It's always a good idea to remind some easy and ready-to-use means to increase sales in retail. Use this guide as a starting point to upgrade your pricing.

Southeast Asia is a rapidly growing region for eCommerce players, online marketplaces and investors. Explore Southeast Asian regional trends, challenges eCommerce retailers face, and pricing-driven solutions to these challenges.

What happens if you gather together a few large retailers for an informal breakfast without neckties and microphones?

The customer of new eCommerce era has great expectations: hyper-personalization is the first among them. He demands convenience and flexibility, and he expects to get quickly and order from anywhere. He needs the offer, which fits exactly with him.

Ongoing trends in retail analytics clearly indicate the epoch of big data, visual analytics, and hyper-personalization.
Discover more about them!

How to use Amazon repricer and why do you need it now?